In such a landscape, phone-based authentication constitutes a very compelling technical approach for multi-factor authentication as it provides enhanced security for businesses and consumers in a convenient form factor that the user already has: their phone.Īzure Multi-Factor Authentication (Azure MFA) addresses user demand for a simple sign-in process while also helping address the organization's security and compliance standards. These business-to-business B2C scenarios are growing rapidly and require easy end-user technology.įurthermore, multi-factor authentication is no longer optional for many of the above organizations many are required by various governing or regulatory agencies to strongly authenticate access to sensitive data and applications across a broad range of industries.
Note Not only do the above organizations need multi-factor authentication for their employees, but many of them are also increasingly opening their environment to their partners as part of their business-to-business relationships (B2B), and building cloud-based applications for consumers and citizens that require multi-factor authentication to ensure a high level of security. Multi-factor authentication is becoming the new standard for securing access and how businesses ensure trust in a multi-device, mobile, cloud world. Passwords in use that are often not enough strong and the consumerization of IT has only even increased the scope of vulnerability. And the modern business applications they've created.
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